• AADFA Member Clinics across AU & NZ have received a surge in inquiries for facial aesthetic and rejuvenation services since reopening
• A Melbourne AADFA Member reported a 70 per cent spike in queries for cosmetic dental procedures
• Since reopening in June many AADFA Members are witnessing massive jumps in queries 
• Because of smart diversification into Facial Aesthetic & Rejuvenation, AADFA Members were able to return to profitable practice sooner than traditional dental clinics during COVID-19
• Now AADFA Members are experiencing a BOOM in Facial Aesthetic & Rejuvenation bookings

AADFA Member Dr Reuben Sim witnessed a a 70 per cent spike in queries for cosmetic dental procedures at his Melbourne Dental Boutique. 

He said the main clients he's seeing are white-collar workers who are typically preoccupied working long hours, but now have greater flexibility.



'We see a lot of bankers and lawyers, and because their lives are always go, go, go, they often haven't had the time, but since things have come to a halt it's provided them with that,' he told The Daily Telegraph.

AADFA Member Dr Deb Rea from Azura Dental in Adelaide, SA told Channel 7 News that she had experienced a rise in bookings for Facial Aesthetic & Rejuvenation Services post COVID-19 lockdown. "You know when these things happen in life people can feel very down and these procedures can give you just the perk you need. When my doors opened back up, they were the first patients on my door and why shouldn’t they be? We all deserve to look and feel our best" she told Channel 7.

Australia has the highest per capita spend on domestic cosmetic procedures in the world.

The recent demand for cosmetic procedures has been dubbed 'Zoom-Face-Envy' by the Australasian Academy of Dento-Facial Aesthetics.

Since restrictions on cosmetic treatments were lifted in QLD Smile Studio Newstead has recieved an influx of bookings for what they call "feel good factor treatments".

AADFA Member Dr Cate Gerber told Channel 10 News and The Project "Botox, Dermal Fillers and Teeth Whitening bookings majorly increased and she is still experiencing a boom in bookings and enquiries".

The recent demand for cosmetic procedures has been dubbed 'Zoom-Face-Envy' by the Australasian Academy of Dento-Facial Aesthetics.

The Academy's Director, Dr Myles Holt said many people are seeking to change how they look after spending so long starting at themselves on video chat services during lockdown.     

'Zoom-Face Envy has come about because many Australians are now confronting the reality of what they actually look like and comparing themselves with others as they sit through yet another work teleconference or virtual catch-up,' Dr Holt said.

'It seems many aren't happy with what they see and want to improve their appearance before returning to their workplaces and social gatherings, once all restrictions are fully lifted,' he said.